Primer · 07

You've heard of betting.
This is structurally different.

You know how bookmakers work — you bet, they take the other side, and the odds are always stacked in their favour. Predicted is a completely different model.

We're a prediction market. That means you're not betting against a house. You're trading on outcomes with other people — and the platform simply facilitates the market. Same excitement. Completely different structure.

Side by side

Two models. Five real differences.

Traditional bookmaker

A gambling operation

  • The bookmaker sets odds in their favour — always
  • When you win, it comes directly out of their pocket
  • They have every incentive to see you lose
  • Your funds sit with a company that controls them
  • Affiliates earn commission from a gambling operation
Predicted · prediction market

A trading platform

  • Odds are set by the market — users buying and selling shares
  • Winnings come from other players, not the platform
  • The platform earns the same fee whether you win or lose
  • Your funds stay in your own wallet at all times
  • Affiliates earn from a trading platform, not a bookmaker
Foundations

Built on Polymarket. Institutional-grade.

Predicted is built on Polymarket — the world's largest prediction market, which has attracted serious institutional backing precisely because it operates differently from traditional gambling.

Polymarket · valuation
$9B
backed by the NYSE's parent company
Investment
$2B
invested by the NYSE's parent company
Traders
1.2M+
active traders on the platform
Why this matters for partners

You're not a bookie.

A bookie who takes bets is running a gambling operation. That comes with regulation, liability, and risk. You're doing something structurally different.

You're introducing a platform

Like referring friends to a trading app or exchange.

As a Franchisee or Distributor, you're introducing people to a trading platform. Your commission comes from trading activity, not from anyone losing.

Your incentive aligns with theirs

When players do well, they stay.

When they stay, you earn. There's no scenario where their loss is your gain.

In one line
You don't set odds. You don't hold funds. You don't decide outcomes. You connect people to a marketplace — and earn a fee every time they use it.
Keep reading
08 · Product

Hedging & position management

Sell when ahead. Hedge when nervous. Why this is closer to trading than betting.

→
07 · Product

Copy trading

Your users don't need to be experts. They can mirror the most successful traders on-chain.

→